Automatic rewriting can change the meaning of a sentence through the use of words with similar but subtly different meaning to the original. For example, the word "picture" could be replaced by the word "image" or "photo". Thousands of word-for-word combinations are stored in either a text file or database thesaurus to draw from. This ensures that a large percentage of words are different from the original article.
In the event the report isn't radically rewritten, you might be in danger of diluting your website with too much similar content. At precisely the same time, you don't need to plagiarize the guide or allow it to be very clear that you copied the ideas from another person. The same approach ought to be used if you'd like to use exactly the same article on many of distinct sites or pages with the exact same keyword.

Article spinning is a way to create what looks like new content from existing content. As such, it can be seen as unethical, whether it is paraphrasing of copyrighted material (to try to evade copyright), deceiving readers into wasting their time for the benefit of the spinner (while not providing additional value to them), or both.[2] Other criticisms liken the results to "a haystack of low-quality blog networks and article repositories."[3]
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Statt sich also nur auf Suchanfragen wie „Fitnessstudio“, „Bestes Fitnessstudio“, „Billiges Fitnessstudio“, etc. zu konzentrieren, kann man seine Interessentengruppe noch viel besser spezifizieren, wenn man stattdessen (auch) auf die Keywords „Fitnessstudio Hamburg“, „Bestes Fitnessstudio Hamburg“, „Billiges Fitnessstudio Hamburg“ optimiert – wobei für „Hamburg“ natürlich auch jede andere deutsche Stadt oder Gemeinde stehen kann.


Use subheadings to break up the text and make clear paragraphs. Write in a semi-informal, conversational style.  And make sure there is organisation to your ideas. The planning stage is vital for this.  Spend 5-10 minutes brainstorming ideas and choose the best three or four. Think what your subheadings might be and then write a short introduction that lets the reader know what to expect.
Das Problem an dieser Stelle: Für jede Stadt muss eine eigene Unterseite/Landing Page erstellt werden. Selbst wenn ich dabei nur die Städte mit über 100.000 Einwohner betrachte, komme ich bereits auf über 80 Stück (siehe Wikipedia: Liste der Großstädte in Deutschland). An dieser Stelle kommt das Article Spinning ins Spiel, denn letztendlich reicht es vollkommen aus, wenn ich einen generischen Artikel erstelle, der von Fitnessstudios handelt und auch auf dieses Key optimiert ist.
Das Ziel ist es also, alle Stadtnamen von der Tabelle unter http://de.wikipedia.org/wiki/Liste_der_Gro%C3%9Fst%C3%A4dte_in_Deutschland#Aktuelle_Gro.C3.9Fst.C3.A4dte zu extrahieren. Dazu benötigen wir zunächst einmal den entsprechenden XPath-Ausdruck, den wir mit dem Firebug Addon FirePath bekommen, indem wir auf den ersten Stadtnamen mit der rechten Maustaste klicken und im erscheinenden Kontextmenü den Punkt „Inspect in FirePath“ auswählen. Die folgende Abbildung verdeutlicht das:
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